{"id":2729,"date":"2026-03-23T00:35:27","date_gmt":"2026-03-23T00:35:27","guid":{"rendered":"https:\/\/ideasalcubo.com.mx\/?page_id=2729"},"modified":"2026-03-23T00:36:00","modified_gmt":"2026-03-23T00:36:00","slug":"inbound-marketing-y-prospeccion","status":"publish","type":"page","link":"https:\/\/ideasalcubo.com.mx\/en\/marketing-and-difusion-3\/inbound-marketing-y-prospeccion\/","title":{"rendered":"INBOUND MARKETING Y PROSPECCI\u00d3N"},"content":{"rendered":"<div class=\"wp-block-cover alignfull has-parallax\"><div class=\"wp-block-cover__image-background wp-image-2838 size-large has-parallax\" style=\"background-position:50% 50%;background-image:url(https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2026\/03\/Inbound-Marketing-y-Prospeccion-1024x572.webp)\"><\/div><span aria-hidden=\"true\" class=\"wp-block-cover__background has-ast-global-color-5-background-color has-background-dim-80 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-310987c4\"><h2 class=\"uagb-heading-text\"><strong>INBOUND MARKETING Y PROSPECCI\u00d3N<\/strong><\/h2><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-1b56612e alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-a00c0ac0\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-647b52d5\"><h2 class=\"uagb-heading-text\"><strong>Embudos de atracci\u00f3n y nutrici\u00f3n para convertir desconocidos en clientes.<\/strong><\/h2><\/div>\n\n\n\n<p class=\"has-medium-font-size\">El marketing moderno no se trata de perseguir clientes, sino de hacer que ellos te encuentren y conf\u00eden en ti. En <strong>Ideas al Cubo<\/strong>, dise\u00f1amos estrategias de <strong>Inbound Marketing<\/strong> que atraen a las personas adecuadas mediante contenido valioso y las gu\u00edan a trav\u00e9s de un proceso autom\u00e1tico hasta que est\u00e1n listas para realizar una compra. No solo generamos contactos, construimos relaciones comerciales rentables.<\/p>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-c0594001\"><h2 class=\"uagb-heading-text\"><strong><strong>EL ERROR DE VENDER ANTES DE TIEMPO<\/strong><\/strong><\/h2><p class=\"uagb-desc-text\"><strong>\u00bfSab\u00edas que el 90% de los usuarios que visitan tu web por primera vez no est\u00e1n listos para comprar en ese momento?<\/strong><\/p><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Si solo te enfocas en la venta directa, est\u00e1s perdiendo a la gran mayor\u00eda de tus prospectos. Sin un sistema de nutrici\u00f3n, esos contactos se olvidan de tu marca y se van con la competencia. En <strong>Ideas al Cubo<\/strong>, creamos embudos que mantienen tu marca presente y educan al cliente, asegurando que cuando decida comprar, t\u00fa seas su \u00fanica opci\u00f3n.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-574ce735\">\n<div class=\"wp-block-uagb-image uagb-block-27bb8bb9 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/887398b9-b0b7-474b-a457-1fcfd9db3a88.png ,https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/887398b9-b0b7-474b-a457-1fcfd9db3a88.png 780w, https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/887398b9-b0b7-474b-a457-1fcfd9db3a88.png 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/887398b9-b0b7-474b-a457-1fcfd9db3a88.png\" alt=\"\" class=\"uag-image-2511\" width=\"176\" height=\"645\" title=\"887398b9-b0b7-474b-a457-1fcfd9db3a88\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-82af4978\"><h2 class=\"uagb-heading-text\"><strong>NUESTRA FORMA DE TRABAJO<\/strong><\/h2><p class=\"uagb-desc-text\">Dise\u00f1amos un sistema autom\u00e1tico que trabaja para tu equipo de ventas las 24 horas del d\u00eda:<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-828151df alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-d5ab6e90\">\n<div class=\"wp-block-uagb-info-box uagb-block-0378c9d1 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M0 256C0 114.6 114.6 0 256 0C397.4 0 512 114.6 512 256C512 397.4 397.4 512 256 512C114.6 512 0 397.4 0 256zM371.8 211.8C382.7 200.9 382.7 183.1 371.8 172.2C360.9 161.3 343.1 161.3 332.2 172.2L224 280.4L179.8 236.2C168.9 225.3 151.1 225.3 140.2 236.2C129.3 247.1 129.3 264.9 140.2 275.8L204.2 339.8C215.1 350.7 232.9 350.7 243.8 339.8L371.8 211.8z\"><\/path><\/svg><\/div><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">ATRACCI\u00d3N ESTRAT\u00c9GICA<\/h3><\/div><p class=\"uagb-ifb-desc\">Creamos &#8220;imanes de prospectos&#8221; (como gu\u00edas, cat\u00e1logos o contenido exclusivo) que ofrecen valor real a tu audiencia. Esto nos permite capturar los datos de contacto de personas que tienen un inter\u00e9s real en lo que ofreces, iniciando el ciclo de venta de forma natural.<\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-70950ad7\">\n<div class=\"wp-block-uagb-info-box uagb-block-1bd86589 uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M0 256C0 114.6 114.6 0 256 0C397.4 0 512 114.6 512 256C512 397.4 397.4 512 256 512C114.6 512 0 397.4 0 256zM371.8 211.8C382.7 200.9 382.7 183.1 371.8 172.2C360.9 161.3 343.1 161.3 332.2 172.2L224 280.4L179.8 236.2C168.9 225.3 151.1 225.3 140.2 236.2C129.3 247.1 129.3 264.9 140.2 275.8L204.2 339.8C215.1 350.7 232.9 350.7 243.8 339.8L371.8 211.8z\"><\/path><\/svg><\/div><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">NUTRICI\u00d3N DE PROSPECTOS<\/h3><\/div><p class=\"uagb-ifb-desc\">No dejamos que el contacto se enfr\u00ede. Implementamos secuencias de comunicaci\u00f3n automatizadas que entregan informaci\u00f3n \u00fatil y resuelven dudas frecuentes. As\u00ed, educamos al prospecto y elevamos su confianza en tu marca sin que t\u00fa tengas que intervenir manualmente en cada paso.<\/p><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-b1f70dc9\">\n<div class=\"wp-block-uagb-info-box uagb-block-5947682b uagb-infobox__content-wrap  uagb-infobox-icon-above-title uagb-infobox-image-valign-top\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-icon-wrap\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M0 256C0 114.6 114.6 0 256 0C397.4 0 512 114.6 512 256C512 397.4 397.4 512 256 512C114.6 512 0 397.4 0 256zM371.8 211.8C382.7 200.9 382.7 183.1 371.8 172.2C360.9 161.3 343.1 161.3 332.2 172.2L224 280.4L179.8 236.2C168.9 225.3 151.1 225.3 140.2 236.2C129.3 247.1 129.3 264.9 140.2 275.8L204.2 339.8C215.1 350.7 232.9 350.7 243.8 339.8L371.8 211.8z\"><\/path><\/svg><\/div><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">CALIFICACI\u00d3N Y CIERRE<\/h3><\/div><p class=\"uagb-ifb-desc\">Identificamos qui\u00e9nes est\u00e1n realmente listos para comprar y qui\u00e9nes necesitan m\u00e1s informaci\u00f3n. Al filtrar a los prospectos, entregamos a tu equipo comercial solo las oportunidades de venta m\u00e1s calientes, optimizando su tiempo y aumentando la tasa de cierre.<\/p><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-0c97b3a9 alignfull uagb-is-root-container\"><div class=\"uagb-container-inner-blocks-wrap\">\n<div class=\"wp-block-uagb-container uagb-block-1a861281\">\n<div class=\"wp-block-uagb-image uagb-block-f4ef5838 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/Create-a-vertical-co-1-374x1024.png ,https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/Create-a-vertical-co-1.png 780w, https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/Create-a-vertical-co-1.png 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/ideasalcubo.com.mx\/wp-content\/uploads\/2025\/12\/Create-a-vertical-co-1-374x1024.png\" alt=\"\" class=\"uag-image-2509\" width=\"374\" height=\"1024\" title=\"Create a vertical co\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-uagb-container uagb-block-00ecf620\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-7b00786a\"><h2 class=\"uagb-heading-text\"><strong>MUCHO M\u00c1S QUE UNA LISTA DE CORREOS<\/strong><\/h2><p class=\"uagb-desc-text\">Recibir\u00e1s un sistema de prospecci\u00f3n completo que incluye:<\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Dise\u00f1o de Embudos de Venta:<\/strong> Estructura l\u00f3gica del camino que sigue el cliente desde que te conoce hasta que compra.<\/li>\n\n\n\n<li><strong>Automatizaci\u00f3n de Mensajes:<\/strong> Configuraci\u00f3n de correos o respuestas autom\u00e1ticas que mantienen el inter\u00e9s del prospecto.<\/li>\n\n\n\n<li><strong>Contenido de Valor:<\/strong> Creaci\u00f3n de materiales dise\u00f1ados espec\u00edficamente para resolver las dudas de tus clientes.<\/li>\n\n\n\n<li><strong>Seguimiento de Contactos:<\/strong> Herramientas para saber qu\u00e9 hizo cada prospecto en tu web y qu\u00e9 tan cerca est\u00e1 de compra<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-39a441c5\"><h2 class=\"uagb-heading-text\"><strong>UN SISTEMA DE VENTAS QUE NO DESCANSA<\/strong><\/h2><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Al finalizar, tendr\u00e1s una estructura digital que atrae, educa y filtra prospectos de forma constante. Una estrategia que reduce el esfuerzo de venta manual y permite que tu negocio crezca de manera predecible.<\/p>\n\n\n\n<div class=\"wp-block-uagb-call-to-action uagb-block-bb7e7fa1 wp-block-button\"><div class=\"uagb-cta__wrap\"><h3 class=\"uagb-cta__title\"><strong>DEJA DE PERSEGUIR CLIENTES Y EMPIEZA A ATRAERLOS<\/strong><\/h3><p class=\"uagb-cta__desc\">Es momento de que tu marketing trabaje para tu equipo de ventas. Vamos a construir el embudo que tu empresa necesita para escalar.<\/p><\/div><div class=\"uagb-cta__buttons\"><a href=\"#\" class=\"uagb-cta__button-link-wrapper wp-block-button__link\" target=\"_self\" rel=\"noopener noreferrer\">CREAR MI EMBUDO DE VENTAS<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M504.3 273.6l-112.1 104c-6.992 6.484-17.18 8.218-25.94 4.406c-8.758-3.812-14.42-12.45-14.42-21.1L351.9 288H32C14.33 288 .0002 273.7 .0002 255.1S14.33 224 32 224h319.9l0-72c0-9.547 5.66-18.19 14.42-22c8.754-3.809 18.95-2.075 25.94 4.41l112.1 104C514.6 247.9 514.6 264.1 504.3 273.6z\"><\/path><\/svg><\/a><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Embudos de atracci\u00f3n y nutrici\u00f3n para convertir desconocidos en clientes. El marketing moderno no se trata de perseguir clientes, sino [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1970,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2729","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"yairvaldo14@gmail.com","author_link":"https:\/\/ideasalcubo.com.mx\/en\/author\/yairvaldo14gmail-com\/"},"uagb_comment_info":0,"uagb_excerpt":"Embudos de atracci\u00f3n y nutrici\u00f3n para convertir desconocidos en clientes. El marketing moderno no se trata de perseguir clientes, sino [&hellip;]","_links":{"self":[{"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/pages\/2729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/comments?post=2729"}],"version-history":[{"count":3,"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/pages\/2729\/revisions"}],"predecessor-version":[{"id":2839,"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/pages\/2729\/revisions\/2839"}],"up":[{"embeddable":true,"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/pages\/1970"}],"wp:attachment":[{"href":"https:\/\/ideasalcubo.com.mx\/en\/wp-json\/wp\/v2\/media?parent=2729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}